The African Broadcasting Union (ABU) will launch a special initiative, the Media Alliance for Cancer Control in Africa, in Cameroon in March, ABU Director General Grégoire Ndjaka announced on Monday, January 19.
The announcement came during a meeting with the Secretary General of the Ministry of Public Health (Minsanté), Pr Louis Richard Njock, who was representing Minister Manaouda Malachie.
The launch will coincide with the ABU’s Artificial Intelligence (AI) and Media Summit, scheduled for March 4-6 in Yaounde. During the summit, the ABU will advocate for cancer prevention and screening in Cameroon.
Also, a dedicated Minsanté stand will be established at the summit venue to provide information and resources. According to the Minsante communications unit, the two parties are expected to sign a memorandum of understanding to enhance the skills of journalists in the fight against cancer in Cameroon, recognizing the media as a potent tool for communication, awareness, and education.
Cameroon faces a significant burden from cancer, with breast and cervical cancers being the most prevalent and deadly forms. According to World Health Organization (WHO) data for 2020, breast cancer claimed 2,108 women's lives despite being highly treatable when diagnosed early. Cervical cancer took 1,787 lives in the same year. The government is committed to tackling this challenge, aiming for a 10% reduction in cancer morbidity and mortality by 2024, as outlined in its National Strategic Plan for Cancer Prevention and Control.